JüRgen Kohler: Ai-supported NVH development

Jürgen Kohler is Senior Manager for NVH Full Vehicle & Exterior Noise at Mercedes‑Benz R&D. With over 25 years of experience, he has led NVH and CAE activities from simulation to full‑vehicle integration. His work focuses on future NVH for electrified vehicles, AI‑ and data‑driven NVH development, and exterior noise under evolving regulatory and customer requirements. He is a strong advocate of holistic, system‑oriented NVH engineering and digital transformation in automotive development.

KEYNOTE SUMMARY

The presentation shows how growing technical complexity, time pressure and proprietary system landscapes challenge modern NVH development. Using practical examples, it illustrates why classical approaches and existing data silos are no longer sufficient. The talk introduces AI‑supported methods based on meta‑models and highlights key lessons learned, particularly the need for systematically generated and usable data. A central element is the concept of a cross‑domain data hub, enabling knowledge reuse, improved ecosystem readiness and a sustainable shift in engineering culture.